Privacy Policy

Effective Date: 1 July 2026

Welcome to ELOFATE (“we”, “our”, “us”).

We respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA) and other applicable South African legislation.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit www.elofate.co.za, create an account, purchase products or otherwise interact with our website.

By using this website, you consent to the collection and processing of your personal information as described in this Privacy Policy.

1. Who We Are

ELOFATE is an educational platform providing evidence-informed educational resources, digital products and practical learning tools for parents, caregivers, educators and professionals.

For the purposes of POPIA, ELOFATE is the Responsible Party responsible for determining how and why your personal information is processed.

2. Information We Collect

Depending on how you use our website, we may collect the following information:

Personal Information

First and last name
Email address
Billing address
Country
Telephone number (if voluntarily provided)

Order Information

Products purchased
Order history
Download history
Transaction references

Technical Information

IP address
Browser type
Device information
Website usage information
Cookies and similar technologies

We do not collect or store your banking details or credit card information.

3. How We Collect Your Information

We collect information when you:

visit our website;
place an order;
create an account;
contact us;
subscribe to future newsletters or updates;
complete forms on our website.

Some technical information is collected automatically through cookies and website analytics.

4. Why We Collect Your Information

Your information is used to:

process purchases;
provide access to digital downloads;
communicate regarding your orders;
respond to enquiries;
improve website performance;
maintain website security;
comply with legal and tax obligations;
detect fraud and prevent abuse of our services.

We only collect information that is reasonably necessary for these purposes.

5. Payment Information

Online payments are securely processed through PayFast, an independent third-party payment provider.

ELOFATE does not receive, process or store your credit card or banking details.

All payment information is handled in accordance with PayFast’s own privacy and security standards.

We encourage users to review PayFast’s Privacy Policy before completing online transactions.

6. Digital Products

When purchasing digital products, your purchase history may be stored to:

verify purchases;
provide download access;
assist with customer support;
maintain accurate financial records.

Downloaded resources remain subject to ELOFATE’s Terms and Conditions and applicable copyright protections.

7. Cookies

Our website uses cookies and similar technologies to:

keep your shopping cart functioning correctly;
remember your preferences;
improve website performance;
analyse website traffic;
enhance user experience.

You may disable cookies within your browser settings; however, some website functionality may no longer operate correctly.

8. Sharing Your Information

We do not sell, rent or trade your personal information.

Your information may only be shared where necessary with trusted service providers involved in operating our website, including:

Xneelo (website hosting)
WooCommerce
WordPress
PayFast
Website security and backup services
Government authorities where required by law

These providers may only use your information for the services they perform on our behalf.

9. Information Security

ELOFATE takes reasonable technical and organisational measures to protect your personal information against:

unauthorised access;
loss;
misuse;
alteration;
disclosure; and
destruction.

Despite these measures, no website or internet transmission can be guaranteed to be completely secure.

Users provide information at their own discretion and risk.

10. Data Retention

We retain personal information only for as long as reasonably necessary to:

fulfil the purposes described in this Privacy Policy;
comply with legal obligations;
maintain financial records;
resolve disputes;
enforce our Terms and Conditions.

When information is no longer required, it will be securely deleted or anonymised where reasonably practicable.

11. Your Rights Under POPIA

Subject to applicable legislation, you have the right to:

request access to your personal information;
request correction of inaccurate information;
request deletion of information where legally permitted;
object to certain processing activities;
withdraw consent where processing is based on consent;
lodge a complaint with the Information Regulator of South Africa.

Requests may be submitted using the contact details below.

12. Children’s Privacy

ELOFATE provides educational resources intended for use by parents, caregivers, educators and professionals.

We do not knowingly collect personal information directly from children through this website.

Parents or legal guardians remain responsible for supervising children’s use of online resources.

13. Third-Party Links

Our website may contain links to external websites.

ELOFATE is not responsible for the privacy practices, content or security of third-party websites.

Users access third-party websites entirely at their own risk.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

The most recent version will always be published on this website together with the effective date.

Continued use of the website following any updates constitutes acceptance of the revised Privacy Policy.

15. Contact Us

If you have any questions regarding this Privacy Policy or how your personal information is processed, please contact:

ELOFATE

Website: www.elofate.co.za

Email: sonellegerneke@outlook.com

16. Information Regulator

If you believe your personal information has been processed unlawfully, you may lodge a complaint with the Information Regulator (South Africa).

Website: https://inforegulator.org.za